Reina Imagawa

Rules for Breaking Rules is a 12-month, people-centered practice based in Mexico City, Mexico. Operating both inside and outside of institutions, it looks critically at the existing paradigmatic models of social participation embedded in art, design and urban systems. It produced playful public programs and installations in museums, universities and public spaces to realign hierarchy and agency.

Reina Imagawa is a Japanese designer, artist, social engineer and ex-architect. Her people-centered approach to participatory design was recently recognized by Core77 Design Awards.